Privacy Policy

• We collect personal, health and activity data so we can build the best possible personalised plan for you.
• If you connect a wearable or health platform such as Strava, WHOOP, Oura, Garmin, Apple Health or Health Connect, we use that data only to personalise your coaching, training, recovery and nutrition recommendations. We never sell it to third parties.
• We do not sell your data. We never have and we never will. We do not share it with advertisers or data brokers.
• You can disconnect any integration, export your data, or ask us to delete your account at any time.

Alpha Mode is a premium fitness and lifestyle platform and store operated by Alfamodo Lifestyle (“Alpha Mode”, “we”, “us”, “our”). We are the data controller responsible for the personal information described in this policy. If you have any questions, contact us at alfamodo.official@gmail.com.

We only collect what we need to operate the store and to personalise your experience. This falls into a few categories:

Account & identity data

• Name, email address and authentication details (handled by our secure sign-in provider).
• Profile preferences and settings you choose in the app.

Order & payment data

• Shipping/billing address, order history and items purchased.
• Payment is processed by our payment provider (Stripe). We do not store your full card number on our servers.

Health, fitness & lifestyle data

• Goals, training history, body metrics, dietary preferences and any information you share with our AI coaches.
• Activity, recovery, sleep and biometric data from wearables you choose to connect (see Section 4).

Usage & device data

• How you interact with the app, pages viewed, and basic device/log information used to keep the service secure and reliable.

The core reason we collect data is to deliver the most accurate, adaptive and personalised plan we can. Specifically, we use your data to:

• Generate personalised training, recovery and nutrition recommendations tailored to your goals and current condition.
• Adapt your plan over time as your activity, recovery and biometrics change, for example suggesting a lighter session after poor sleep or low recovery.
• Power our AI coaching chat so it can give relevant, context-aware guidance.
• Fulfil your orders, provide customer support, and keep you informed about your purchases.
• Keep the platform safe, secure and working properly.

We rely on your consent to process health and wearable data, on the need to perform our contract with you (to deliver the service and your orders), and on our legitimate interests in running and securing the platform. You can withdraw consent at any time.

Connecting a wearable is always optional and only happens when you explicitly authorise it. When you connect a service, we receive data through that provider's official API after you grant permission, and we use it for one purpose only: to personalise your experience. We do not sell, rent, or share this data with advertisers or data brokers, and we request only the data we need.

Strava

If you connect Strava, we may access your activities (runs, rides and workouts), including distance, duration, pace, heart rate and route/performance metrics. We use this only to understand your training load and shape your personalised plan. We comply with the Strava API Agreement, never use Strava data for advertising, and disconnecting Strava stops all further access.

WHOOP

If you connect WHOOP, we may access recovery, strain, sleep, heart rate and heart-rate-variability data. We use this only to calibrate intensity, recovery and readiness recommendations so your plan adapts to how rested you actually are. WHOOP data is never sold or used for marketing.

Garmin

If you connect Garmin, we may access activities, steps, heart rate, sleep, stress and related health metrics through the Garmin Connect API. We use this only to personalise training, recovery and daily guidance. We follow Garmin's data-use requirements and never sell or share this data for advertising.

Oura

If you connect Oura, we may access sleep, readiness, activity and related biometric data. We use this only to fine-tune recovery, sleep and recommendation quality within your personalised plan. Oura data is never sold or used for advertising.

Apple Health

If you connect Apple Health, we may access the health and fitness data you choose to share, such as workouts, steps, heart rate, sleep, and body metrics, through Apple's HealthKit framework, with data staying on your device until you authorise sharing. We use it only to personalise your training, recovery and nutrition plan. Consistent with Apple's requirements, we never use Apple Health data for advertising or marketing, and we never sell it to third parties.

Health Connect

If you connect Health Connect (Android), we may access the activity, exercise, sleep, heart rate and body metrics you permit through Google's Health Connect APIs. We use this only to personalise your coaching, training and recovery recommendations. In line with the Health Connect permissions and data-use policy, we never use this data for advertising and never sell or share it with third parties.

Your control over connected data: you can disconnect any integration at any time from your account settings. Once disconnected, we stop receiving new data from that provider, and you can ask us to delete the data we previously received. Our use of information received from these APIs adheres to each provider's developer and API terms, including any “limited use” requirements.

This is central to how we operate. We do not sell your personal, health or wearable data. Full stop. We do not share it with advertisers, data brokers or any third party for their own marketing. Our only goal is to provide you with the best possible service. We share data solely with the trusted processors who help us run the platform (see Section 6), and only to the extent needed to deliver it.

To run Alpha Mode we use a small set of trusted providers who process data on our behalf under strict confidentiality and data-protection terms. They may only use your data to provide their service to us, not for their own purposes. These include providers for:

• Authentication & identity: secure sign-in and account management.
• Payments: Stripe, to process purchases securely.
• Hosting & infrastructure: to store data and serve the application.
• AI processing: to generate coaching and personalised recommendations.
• Wearable & health platforms: Strava, WHOOP, Oura, Garmin, Apple Health and Health Connect, as the source of the data you choose to connect.

We may also disclose information where required by law, to protect our rights, or in connection with a business transfer, and we'll act consistently with this policy if we do.

We keep personal data only as long as needed for the purposes described here: to provide the service, comply with legal and tax obligations, resolve disputes and enforce our agreements. When data is no longer needed, we delete or anonymise it. You can request deletion at any time (see Section 8).

Depending on where you live, you may have the right to:

• Access the personal data we hold about you.
• Correct inaccurate or incomplete data.
• Delete your data and close your account.
• Export a copy of your data (data portability).
• Withdraw consent for health/wearable processing.
• Object to or restrict certain processing.

To exercise any of these rights, email us at alfamodo.official@gmail.com. You can also disconnect wearables and manage many preferences directly in your account settings.

We use encryption in transit, access controls and reputable infrastructure providers to safeguard your information. No system is perfectly secure, but we work hard to protect your data and to limit access to only those who need it to operate the service.

Alpha Mode is not directed to children under 16, and we do not knowingly collect their data. If you believe a child has provided us information, contact us and we will delete it.

We may process and store data in countries other than your own. Where we do, we put appropriate safeguards in place to protect it in line with applicable data-protection laws.

We may update this policy as our services evolve. When we make material changes, we'll update the “Last updated” date above and, where appropriate, notify you. Continued use of Alpha Mode after changes take effect means you accept the updated policy.